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The North Houston District is nearing completion of its multi-phase Gateway Monument Program, a project designed to enhance the area’s identity and foster an appealing environment for visitors, businesses, employees, and residents. These gateway monuments are more than just signs—they are symbols of care, investment, and the District’s commitment The gateways also serve a practical function—adding safety elements to these busy intersections. With the completion of Phase 4, attention now turns to the next round of improvements. See more NHD Gateway photos in our gallery.
Monumental Progress
In August 2023, crews completed the construction of three new gateway monument signs at high-traffic intersections throughout the district. These markers not only signal entry into the North Houston District but also highlight the district’s ongoing beautification efforts. Illuminated and accented by native landscaping, these new additions bring both style and safety to the area. The most recent installations can be found at these strategic intersections:
- Ella Boulevard at Beltway 8
- Greens Crossing Boulevard at Beltway 8
- Northchase Drive at Beltway 8
“The gateways are an important element of branding the district,” said Robert Fiederlein, North Houston District’s Vice President of Planning and Infrastructure.
“It’s a way for us to differentiate our area, so when you pass through one of these intersections, you’ll know you’re entering a place that’s being cared for and invested in.”
Next Steps: Phase 5 and Beyond
With the completion of Phase 4, attention now turns to the next round of improvements. The district is preparing to launch “Nine in Five,” the fifth phase of the program, which will focus on revitalizing existing signage and further expanding the branding efforts in the Northwest Quadrant. Through a partnership with the Greens Crossing Property Owners Association, five additional intersections will receive updated signage, bringing the district’s identity into even more corners of the community. In total, nine existing signs will be repurposed to align with the cohesive, modern look of the monument signs already in place.
This next phase will take place at the following intersections:
- Greens Parkway & Gears Road
- Ella Boulevard & Gears Road
- Greens Crossing Boulevard & West Greens Road
- Greens Parkway & West Greens Road
- Ella Boulevard & Beltway 8 (North Side)
The Gateway Project’s Impact
The gateways contribute to the District’s placemaking efforts, signaling identity and community. From commuters to investors, these signs communicate that the area is well-maintained and continues to develop with purpose.
The gateways also serve a practical function—adding elements of safety to these busy intersections, particularly along Beltway 8 thoroughfares. Thoughtfully placed lighting and landscaping around the monuments provide enhanced visibility and help direct the flow of traffic while creating a more attractive streetscape for all who pass through.
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